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Visit Estonia

Estonia is experiencing an extremely prosperous moment thanks to the record numbers of tourists recorded in 2023 and the notable increase in interest from the Italian market. The presence of Italian tourists in Estonia has almost doubled in the last year: 2022 saw 4,908 Italian tourists visiting, while 2023 has already seen 8,140.

Martinengo Communication has worked hand-in-hand with the country to achieve these great results. In addition to the training of tour operators and travel agents, the press office activity has generated excellent exposure in leading Italian publications, both print and online.

Among the most significant, names like DOVE, Repubblica’s Il Venerdì, Corriere della Sera, Marie Claire, Condé Nast Traveler stand out, with articles dedicated to Estonia and its traditions, and videos on TV channels like Rai 1’s TG1, that showcase the country’s many cultural traditions and natural beauty.

Other online publications such as corriere.it, lastampa.it, siviaggia.it, leggo.it and others have published articles dedicated to the Year of the Sauna, with its ancestral rituals, allowing a large number of readers to expand their knowledge of the culture and traditions of the country.

Among the principal successes of the work done by Martinengo Communication are several articles that showcase the country as a sustainable destination and that talk about how Estonia won the Gist Green Travel Award in the Best Green Destination Abroad category in 2023.

Sauna -Mooska farm - Visit Estonia